Maison de Poupée is more than a salon. It is a space shaped by intention, artistry and a quiet devotion to women who believe beauty should feel refined, personal and empowering. Nestled in the heart of London Mayfair, the salon has become a destination for those seeking precision, care and soft aesthetic.
Stepping inside is like entering a meticulously curated dollhouse with soft pink walls, scalloped drapery, plush seating and a warm golden glow that settles gently across the room. Every detail reflects a clear vision. The pace is unhurried, inviting clients to slow down and experience beauty in a way that feels intimate, elevated and transformative.
At the centre of Maison de Poupée is Deena Osman. A lifelong Londoner, Deena struggled to find a one-stop shop that offered every treatment within a luxurious and professional environment. Inspired by that gap, she turned her passion for beauty into a mission to create a space where women can have all their needs met, from hair and nails to skincare and body treatments, while leaving feeling like the best version of themselves. “Our aim is to build a community where it feels like home, where our clients’ needs are met and they can feel empowered, confident, and healthy,” says Deena.
With a background combining luxury beauty training and hands-on experience in London’s most respected salons, Deena has built a reputation for precision, consistency, and deeply personalized care. Clients describe her as calm, focused and profoundly attentive. She studies every face, hair texture and request with care, ensuring that every service feels considered and transformative. Her philosophy extends to the entire team. Technique matters, butunderstanding the person in the chair matters more. This balance fosters trust, loyalty, and a sense of being truly seen.
Maison de Poupée offers a carefully curated suite of treatments designed to meet the needs of modern women while maintaining an exceptional standard of craftsmanship. The offerings span hair, skin, nails, body, aesthetics, and more:
Hair – Colour, cut, styling, treatments, extensions, precision blowdries, balayage, hair botox, keratin smoothing and editorial-ready finishing. Every hair service is designed to enhance natural beauty while ensuring long-term health and shine.
Skin and Face – Facials, skin boosters, anti-wrinkle injections, dermal fillers, Polynucleotides, Profhilo, PMU, lashes, brows, makeup, and hair removal. Treatments are tailored to protect, rejuvenate and enhance natural radiance.
Body – Massages, body contouring, lymphatic drainage, body sculpting, and hair removal. Each treatment is designed to honor the body, sculpt, soothe and empower women to feel confident in their own skin.
Nails – Manicure, pedicures including Russian, nail art and extensions. Nails are approached as an expression of femininity and elegance, crafted to complement each client’s individual style.
Consultations – Hair, skin analysis and aesthetics consultations ensure that every client receives personalized guidance for their beauty journey.
Maison de Poupée is also attentive to the needs of hijabi clients, providing a private, dedicated space where they can enjoy treatments with full comfort and discretion. Every woman can feel relaxed, respected and fully cared for.
Every treatment at Maison de Poupée is delivered with the same ethos. Beauty is personal, holistic, and empowering. “Your hair is your crown. Wear it with confidence and grace. Your skin tells your story. Let it glow naturally. Your nails are a reflection of your femininity. Let them shine. Your body is your power. Honor it,” says Deena.
Education, growth, and connection are central to the salon’s philosophy. Deena encourages ongoing training and keeping the team attuned to emerging techniques, evolving styles and the changing needs of women who seek beauty that feels current but never forced.
Today, Maison de Poupée continues to expand across bridal, editorial and everyday beauty, cultivating a community that values refinement, authenticity, and intention. The vision remains unwavering. The goal is to raise the standard through artistry, care and a genuine respect for the women who walk through the door.
“This salon was created for women who want quality to feel personal. We put intention into everything we do because every detail matters,” says Deena. “Step into Maison de Poupéeand leave feeling unstoppable.”
